Community Forum

Your hotel is an income-producing asset, but if it is dated, you are leaving serious money on the table. In today's transparent, review-driven market, you cannot hide a "tired" property. Every negative review about your old bathrooms or slow Wi-Fi is a booking lost to your competition. It is time to stop the losses and invest in the high-impact upgrades that deliver an immediate, measurable return on investment. A smart renovation, executed by an efficient partner like SHARPLINE INC., is the fastest way to raise your rates, fill your rooms, and dominate your market.

1. The Bathroom. This is your number one priority. A dated, dirty, or poorly-lit bathroom is the single biggest driver of one-star reviews. Rip out that old, fiberglass tub-and-shower combo. Install a modern, walk-in glass shower with clean, large-format tile. Replace the old vanity with a floating, quartz-top model and a bright, back-lit mirror. This one upgrade will immediately elevate the perceived value of your room and has a direct, positive impact on guest satisfaction scores.

2. The Lobby and First Impression. You will lose a booking in the first 30 seconds. A dark, drab lobby with worn-out furniture screams "cheap" and "poorly-managed." A bright, modern, and vibrant lobby with flexible seating, a coffee bar, and a welcoming front desk sets a premium tone for the entire stay. This is your most powerful sales tool. A lobby renovation creates a "wow" factor that justifies a higher room rate from the moment a guest checks in.

3. The In-Room "Tech Package." Modern travelers demand modern tech. Your guests are arriving with at least three devices per person. If your rooms have two outlets, you have a problem. You must upgrade your rooms with accessible, high-speed charging ports and USB outlets at the desk and, most importantly, at the bedside. Blazing-fast, free Wi-Fi is no longer an amenity; it is a utility, just like water. If your Wi-Fi is slow, your reviews will be terrible.

4. Activate Your "Dead Space." That sad, unused lobby bar? That "business center" from 1999? That's dead square footage that is costing you money. The best hotels and hospitality renovation services will help you "activate" these spaces. Turn that lobby bar into a vibrant, revenue-generating social hub. Turn that business center into a "grab-and-go" market and a modern, co-working lounge. These spaces create new, high-margin revenue streams for your property.

5. The Wellness/Fitness Center. The "wellness traveler" is a high-value demographic. Your basement room with a 20-year-old treadmill and a universal weight machine is a joke. You must invest in a modern, bright fitness center with new-generation equipment (like Peloton or TRX), dedicated yoga space, and good lighting. This is a key decision-making amenity for modern travelers, and a high-quality fitness center will allow you to attract a premium guest.

Stop accepting low occupancy and bad reviews. These five strategic renovations are not "costs"—they are targeted investments that will pay for themselves in higher rates, better reviews, and increased bookings. To get a quote on an ROI-driven renovation, contact SHARPLINE.